The foundational AEO guides
Four standalone explainers on the discipline itself — what AEO is, how it differs from SEO and GEO, how AI Overviews actually work, and how to implement FAQ schema. Published one at a time, each with real citations, not filler.
What Is Answer Engine Optimization (AEO)?
The short version: getting cited inside an AI-generated answer, not just ranked in a list of links to it.
AEO vs SEO vs GEO: What's Actually Different
Three overlapping disciplines, three different targets — a ranked list, a direct answer, or a generated citation.
How Google's AI Overviews Actually Work
The short version: Google finds candidate pages, runs a grounded generation pass over them, and attaches citations — no separate "AEO mode" required to be eligible.
FAQ Schema: What It Still Does in August 2026
Google shut off the FAQ rich snippet in 2026 — here's why the underlying structure still matters for AI answer engines anyway.
Learn AEO, one concept at a time
Not a separate set of articles — the same 22-entry tool-concept glossary that powers the rest of the site, arranged into a Beginner → Intermediate → Advanced path so you know what to read first.
Start here if you've never touched AEO before. No jargon, no assumed tooling.